Breaking Down Punitive and Compensatory Damages
Graphic Design | Animation | Strategy
A creative social media campaign for injury law attorneys.
Bart Durham Injury Law
Legal jargon can be difficult to understand, especially for audiences that unfamiliar with the industry. We wanted to inform Bart Durham Injury Law’s social audiences on the meanings of these terms.
Our creative team illustrated explanations of frequently used legal terms by providing animations that put the different parts of the definition into layman’s terms.
In addition to the organic post, the videos were utilized in a Build Audience campaign, yielding 166 new page likes for the firm’s Facebook page.