Social Media

Community management is becoming an increasingly vital part of the social media management world. When it comes to making the most of your brand’s social media presence, there are a number of [...]

Social Media is an excellent tool for restaurants to build brand awareness, create new customers, and engage with current customers. It also offers valuable insights so you can measure the [...]

Google Tag Manager offers a wealth of abilities once only available to those with access to their website code. Now anyone can utilize this to create a detailed and accurate digital strategy.

Parachute Media created a campaign for Evolve focused on specific dog breeds and the communities involved with them resulting in over 3 million impressions, 148,000 post reactions, 55,000 [...]

Research and planning are critical to a successful digital marketing campaign. So when a new client comes on board, the Discovery Phase is arguably the most important step in the process. Here’s why:

Instagram users are spending more time browsing stories than scrolling through their feed, so make sure you’re utilizing this tool to effectively engage with your fans in 15-second increments.

With a strong ad campaign and captivating creative, manipulating the masses on Black Friday/Cyber Monday is simple.

Paper & Plank is a stationery and design company based in middle Tennessee focused on creating unique stationery, paper good, wood signs, and much more.

Parachute Media accepted 5 awards at the 53rd annual Nashville American Advertising Awards, which were held Saturday night at the Music City Center in Nashville, TN.

The concept is fairly simple: utilize other Instagram accounts to showcase your brand. Creating an effective ambassador program takes plenty of work, but the rewards can be tremendous.