Creative Content

Like any social media platform, the key to success is strategy. Review this detailed checklist to help you create and implement an effective TikTok strategy for your brand.

Our TikTok series analyzes and explains the different factors that affect the TikTok algorithm. Read on to learn more about your authority score, the For You Page review process, and how your [...]

The second installation in our TikTok series answers the question “how can brands use TikTok?” Read on to learn about the different ways your brand can incorporate TikTok into your social media [...]

The first installation of our TikTok series answers the question “What is TikTok?” and explains what makes this social media platform unique before adding it to your digital marketing strategy.

Creative opportunities are disguised as hurdles during an economic shutdown. Here are a few ways our team continued to develop engaging content during a pandemic for our clients.

Take a quick look at Facebook’s Instant Experience ads and how we think about the mobile consumer when designing this type of advertising for our clients.

It’s no secret that learning InDesign can be extremely confusing, especially when you’re not using this tool everyday. Continue reading for a summarized version of what we learned.

At Parachute Media, we like to foster an environment where we can share skills and learn from each other…we also like to drink beer and play corn hole. Thus, the Drink & Learn was born. [...]

Social Media is an excellent tool for restaurants to build brand awareness, create new customers, and engage with current customers. It also offers valuable insights so you can measure the [...]

Parachute Media created a campaign for Evolve focused on specific dog breeds and the communities involved with them resulting in over 3 million impressions, 148,000 post reactions, 55,000 [...]