Case Study

This year marked our second-annual Bark Madness for Evolve Pet Food, and the goal was to make it even bigger than the last. We wanted to engage more people, try out new targeting methods and [...]

Five days of shooting, four groups of talent, mountains, rivers, and multiple brewery stops later, the Parachute team created assets that ultimately redefined a brand’s identity.

No work trip in a different city is complete without having a little fun. After all, Portland ranks at the top of the list for craft breweries in the United States. They also have some great [...]

Recently, a few members of the Parachute Media team traveled to Portland, Oregon to capture video and photo content for client, Triumph Pet Food. This city is considered one of the most [...]

Embracing public perception of a brand can be a great way to engage with fans. In a perfect world, our businesses would never face any negative feedback or tweets from consumers. Of course, our [...]

Parachute Media created a campaign for Evolve focused on specific dog breeds and the communities involved with them resulting in over 3 million impressions, 148,000 post reactions, 55,000 [...]

Instagram users are spending more time browsing stories than scrolling through their feed, so make sure you’re utilizing this tool to effectively engage with your fans in 15-second increments.

With a strong ad campaign and captivating creative, manipulating the masses on Black Friday/Cyber Monday is simple.

The concept is fairly simple: utilize other Instagram accounts to showcase your brand. Creating an effective ambassador program takes plenty of work, but the rewards can be tremendous.

Gaining new Instagram followers is a top priority for most businesses on social media. Read about how we connected our client with like-minded brands in order to host a giveaway to benefit [...]