Unless you’re in the PPC trenches on a daily basis, it’s easy to miss the subtle (and not so subtle) changes within the platform.

Social Media is an excellent tool for restaurants to build brand awareness, create new customers, and engage with current customers. It also offers valuable insights so you can measure the [...]

Parachute Media is honored to be named among 24 other prominent small businesses in the Nashville area awarded as a Nashville Business Journal Small Business of the Year Honoree.

Google Tag Manager offers a wealth of abilities once only available to those with access to their website code. Now anyone can utilize this to create a detailed and accurate digital strategy.

Parachute Media created a campaign for Evolve focused on specific dog breeds and the communities involved with them resulting in over 3 million impressions, 148,000 post reactions, 55,000 [...]

Research and planning are critical to a successful digital marketing campaign. So when a new client comes on board, the Discovery Phase is arguably the most important step in the process. Here’s why:

Parachute Media welcomes Shelby Nations to the team as account coordinator. Experienced in digital marketing and equipped with media production skills, she is serving up delicious content for our [...]

Parachute Media welcomes Rachel Ryan to the team as project manager. Rachel brings several years of digital marketing experience, and will be leading strategy for Parachute’s largest clients.

Instagram users are spending more time browsing stories than scrolling through their feed, so make sure you’re utilizing this tool to effectively engage with your fans in 15-second increments.