BBQ-thon – A Creative Video Campaign

Video | Strategy

A creative campaign for social media marketing.

The Project

The Client:
Edley’s Bar-B-Que

The Challenge:
Edley’s Bar-B-Que featured a breakfast special the day of the Rock ‘n’ Roll Marathon. The special needed to be advertised on their social platforms to get all the non-marathoners and their friends into Edley’s since it is close to the marathon route.

The Creative Solution:
We developed our own “marathon” where you got barbeque sandwiches along the way instead of water. The comedic take on the race included information on the race day’s specials.

The Results:
This video had more than 6,000 views on Facebook.

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